โฐ Do Now — Start Here
What is the ONE piece of information a business card can never be missing?
๐ฏ Today's Big Question
- How do we design a professional business card that represents a personal or invented brand?
๐ By the End of Today, You Will Be Able To
- Identify the Rulers and Guides options in Photoshop and list the steps to create them.
- Design a simple, easy-to-read business card with the right amount of information.
- Use Photoshop's built-in shape and type tools to build a finished, print-ready card.
๐งฐ What You'll Need
- Computer with Photoshop
- Business card size reference (3.5" x 2")
- Printer (optional, for proofs)
๐ Your Plan for Today
Day 1: Plan
- Do Now (5 min): what's the ONE piece of information a business card can never be missing? Mini-lesson (10 min): what makes a business card design "good" -- simple, readable, the right amount of information.
- Independent planning (25 min): decide on a personal or invented business identity (name, role, contact info, simple logo) and sketch a layout on paper.
- Share (5 min).
Day 2: Build
- Do Now (5 min): review your paper sketch.
- Mini-lesson/demo (10 min): demo setting up rulers and guides in Photoshop.
- Independent build (25 min): build your card using shape and type tools, using rulers/guides for alignment.
- Save progress (5 min).
Day 3: Finalize & Critique
- Do Now (5 min): is your card simple and readable? Check with a partner.
- Peer critique (10 min): feedback on readability and design.
- Final revisions (20 min): revise based on feedback.
- Export (10 min).
๐ Key Words
- Rulers & Guides
- Non-printing lines in Photoshop used to align elements precisely.
- Business Card
- A small printed card sharing a person or business's name, contact info, and brand.
- Brand Identity
- The visual system (logo, colors, fonts) a person or business uses to present itself consistently.
โ What Your Finished Work Should Include
Business card scored with a rubric: simple and readable, correct information included, rulers/guides used for alignment.
Exit Ticket: What makes a business card design "good" versus "cluttered"?
๐ Before You Leave
Quick, anonymous class check-in -- takes less than a minute.
๐ ACP Exam Prep
This lesson connects to the Photoshop Adobe Certified Professional exam: Domain 2: Project Setup and Interface ยท Domain 4: Creating and Modifying Visual Elements
๐ Want to Learn More?
๐ The Extra Mile
Cross-Class Connection: The same "personal brand" thinking a Business class covers when discussing professional identity.
Career Connection: A business card system is the literal first deliverable in most Advertising & Marketing branding jobs.
Go further -- turn this into a portfolio piece:
- Design a full mini-brand (business card plus one matching social icon) for a real or invented small business you'd actually want to run. Start here: set up a new Illustrator document at actual business card size (3.5 x 2 inches) with bleed guides before designing anything, so the card is print-ready from your first mark.
- Design a "club officer" card set for a real school club's leadership team — genuine, usable material. Start here: get the real officer names and titles from the club first — don't design with placeholder "Jane Doe" text you'll only have to redo later.